Summary of nike case study

In the first retail store was opened. While establishing these policies is a step in the right direction for Nike, the difficult task at hand will be the implementation of the aforementioned goals to ensure the success of the program.

NIKE, Inc. The locations are geographically dispersed which works well in our mission to be a truly global company.

nike decision making process

Among the planning techniques that Nike uses are: contingency planning, benchmarking, scenario planning and others. Newness of Facilities - Weakness Our facilities abroad have attracted bad publicity in recent years. Also Nike actively uses social media social networks, blogs, and media portals to promote their marketing efforts and get feedback from their customers.

In Nike, employees report to divisional managers and divisional managers report to the CEO.

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Case study on Nike